Texas Liquor License Service: Gerald Franklin Agency

Gerald Franklin, Sr., founded the Gerald Franklin Agency in 1944 after making the decision to leave his employment as the Houston District supervisor of the Texas Liquor Control Board. The company was originally intended to be a general insurance agency but, due to his previous experience and the encouragement of local beverage wholesalers, he opened the Houston office as a Texas liquor license service business.

Marguerite Franklin began the management of the agency in 1952 upon the death of Mr. Franklin and was joined by her oldest son Don in 1956. Her younger son, Gerald, joined the firm in 1967 and has managed the company since the retirement of his mother and brother.

The company now is primarily involved in the processing of new and renewal applications for all types of retail alchoholic beverage sales permits and licenseswholesale licenses and manufacturing licenses and permits issued by the TABC (Texas Alcoholic Beverage Commission). In addition, the company assists applicants with ancillary licenses such as: